Baseten is an AI infrastructure platform for deploying and scaling machine learning models in production, with a focus on fast, reliable inference. It helps teams serve models with low latency and high performance without managing complex backend systems.
2025-current
Sr. Brand Designer
Brand design and direction
Illustration
Web design
Event design
Swag
As Baseten’s sole brand designer for a year, I led the rebrand across marketing, product, and web. Playing a large role in big campaigns and some of our audience's favorite swag. I design and ship using Figma, Adobe Creative Cloud, and AI-native tools like Claude Code, ChatGPT, and Cursor; actively integrating new tools as they emerge.
Baseten is an AI infrastructure platform for deploying and scaling machine learning models in production, with a focus on fast, reliable inference. It helps teams serve models with low latency and high performance without managing complex backend systems.
2025-current
Sr. Brand Designer
Brand design and direction
Illustration
Web design
Event design
Swag
As Baseten’s sole brand designer for a year, I led the rebrand across marketing, product, and web. Playing a large role in big campaigns and some of our audience's favorite swag. I design and ship using Figma, Adobe Creative Cloud, and AI-native tools like Claude Code, ChatGPT, and Cursor; actively integrating new tools as they emerge.
Baseten is an AI infrastructure platform for deploying and scaling machine learning models in production, with a focus on fast, reliable inference. It helps teams serve models with low latency and high performance without managing complex backend systems.
2025-current
Sr. Brand Designer
Brand design and direction
Illustration
Web design
Event design
Swag
As Baseten’s sole brand designer for a year, I led the rebrand across marketing, product, and web. Playing a large role in big campaigns and some of our audience's favorite swag. I design and ship using Figma, Adobe Creative Cloud, and AI-native tools like Claude Code, ChatGPT, and Cursor; actively integrating new tools as they emerge.